Date: Jan. 30, 2014
Published on: PacoUnderhill.com
During NRF’s 2014 annual Retail’s BIG Show in New York City this month, Paco hosted a number of Store Clinics in a variety of retailers’ stores in Manhattan. Those in attendance included participants from iQmetrix, who wrote about their time with Paco. Takeaways ran the gamut from sightlines in the stores, to the associates’ relationship to the brand, to the latest interactive display effectiveness. Read here.