iQmetrix Integrates with SimpleTexting to Turn Retailers’ Texts into Sales

Vancouver, BC — October 20, 2022Today’s retailers can’t rely on foot traffic to get customers into their stores. With consumers curbing spending, retailers need to find new ways to develop customer relationships and promote their products.

To answer this need, iQmetrix has teamed up with SimpleTexting, an SMS platform that combines the power of mass texting to a customer base with the personal approach of one-to-one text messaging. 

Founded in 2010 by email marketing veterans, SimpleTexting allows retailers to share personalized messages with more customers in less time, while bypassing cluttered inboxes and social media feeds. This means they can take advantage of text messages’ average open rate of 98% to encourage future purchases before, during, and after each sale. 

We’re delighted to partner with iQmetrix to bring SMS automation to its customers.” said Jennifer Hay, Head of Sales at SimpleTexting. With our integration, retailers can deliver order updates and promotions directly to customers’ phones. Where SimpleTexting really shines is in the fact that we don’t make you choose between capabilities like mass texting and one-to-one texting.

Plus, while we have pre-built integrations that are ready to use from the start, our custom integrations team can build and maintain automations for your specific use cases. The sky is the limit when it comes to integrating SimpleTexting into your day-to-day operations.”

Justin Drage, Vice-President of Partner Management at iQmetrix, said, SimpleTexting is an ideal platform to add to iQmetrix’s extensive integrated partner ecosystem. Our clients will be able to operate this innovative marketing tool right out of the iQmetrix customer relationship management platform. We couldn’t be happier to welcome SimpleTexting to the iQmetrix family.”

With solutions for point-of-sale texts, dropship order notifications, in-store order pickup alerts and more, SimpleTexting helps retailers communicate with customers using the channel they prefer.

The user-friendly platform for mass texting and 1-1 conversations integrates with thousands of popular retail and eCommerce tools, making customer reminders and notifications effortless.

SimpleTexting is now offering users a free 14-day trial to see how easy it is to get started.


Media contacts

Dani Henion
(404) 946-8486

Joannah Connolly

About SimpleTexting

SimpleTexting is a text messaging platform that provides businesses with a powerful yet user-friendly approach to text messaging. With capabilities for mass texting and one-on-one conversations all in one dashboard, SimpleTexting helps more than 16,000 customers drive more sales and meet customers’ needs faster.

With a 98% average open rate and up to a 45% conversion rate, text message marketing is a powerful channel to add to your marketing strategy. Try SimpleTexting’s free 14-day trial now to see how easy it is to get started. Visit for more information.

About iQmetrix

iQmetrix’s intelligent retail management software is designed to power sales of connected devices. Our software is built around enabling telecom retailers to deliver a buy-anywhere strategy through multi-channel inventory management and digital retail solutions; make data-driven decisions using robust reporting; and unify storefronts and digital channels for a consistent customer experience — in-store, online, and anywhere else.

For 22 years, we’ve been passionate about helping the leading brands in telecom to grow by providing best-in-class software, services, and expertise that enables them to adapt and thrive. Our solutions powered $16.4BN in sales last year, and are used by 300,000 telecom retail professionals across 1,000-plus clients. iQmetrix is a privately held software-as-a-service (SaaS) company with offices in Canada and the U.S. For more information, please visit