Pointy from Google Solution for Telecom

Drive In-Store Sales with Pointy from Google

Wireless retail is competitive, especially with the rise of same-or-next-day shipping and the expansion of online retail. This can make it hard for retailers to compete—despite having exactly what customers are looking for.

Pointy from Google uses proximity to connect retailers with shoppers in their area. Enabling Pointy means eager shoppers see your products so you can drive in-store sales from online searches.

Get Started

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Increase in-store visits with an online catalog

When customers can see your in-store availability, they can be assured your store has what they need. Create a unified experience and connect the convenient, flexible shopping of online retail and the relationship-building experience that only in-person telecom service can provide. 

Become every customer's first choice

Extending the reach of your brand is key to capturing new customers and boosting sales. Pointy leverages proximity to ensure that shoppers are seeing the businesses that offer what they’re looking for that are also in their area—that’s you!

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Grow outside of your existing customer base

Cast a wider net and reach customers that don't know about your store or are unaware you carry the products they want. Whether a customer is looking to buy online or do their research before visiting your store, having an online presence means you won’t miss out on a sale.

Leverage insights on what's selling and why

Knowing which products are the most popular allows you to optimize your inventory management and meet every customer expectation. Seeing which searches are driving in-store traffic helps you make better business decisions and stock what products customers are looking for.

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Features

Drive Sales with a Greater Online Presence

Pointy from Google integrates with iQmetrix solutions to ensure accurate, real-time changes to your product catalog so you can capture the attention of every shopper.

In-Store Availablity

Products listed in RQ are automatically added to your Business Profile on Google. Shoppers can easily see what items are in stock, complete with product details and pricing. When they search for a product you offer or your store directly, this information will appear, so they can research their purchase online before shopping in person.

Free Listings on Google Platforms

When you enable Pointy from Google, the products you carry will automatically appear as listings, also known as local surfaces, across Google platforms. This means that anytime a search is done on a Google platform or app (like its search engine or Google Maps), your store information and Business Profile will appear, product catalog included!

Retailer Dashboard

Pointy from Google has a robust reporting and analytics dashboard that outlines what your most popular products are and what people are searching for most. Understand what brought shoppers to your Business Profile in the first place, and use this data to inform product decisions to provide a better offering than the competition. 

Easy Installation, Maintenance, and Use

Pointy may have robust functionality but getting started isn’t complicated. When products are set up in RQ, they’re automatically added and updated within the Google Business Profile. Pointy from Google is integrated with the RQ product library so it's always up to date with the changing needs of your business. 

 
Local Inventory Ads

Attract new and retain current customers with highly relevant local inventory ads that showcase your products with Pointy. Plus, your business will get a $100 ad credit for each store location onboarded with local inventory ads.

Powering a Connected Experience in Wireless

Wireless retailers work in an ever-changing, always evolving industry, and need to constantly stay up-to-date in every which way.

FAQ

How much does Pointy from Google cost?

This solution is free for all iQmetrix clients. That means your store can show the availability of your product catalog on your Google Business Profile for no additional cost.

How do products from RQ show up on Google?

A product scanned in RQ will automatically be uploaded onto your Google Business Profile.

How often is product information updated?

Your Google Business Profile is updated with RQ information hourly.

Can I disable certain products from being shown in my Google Business Profile?

Yes, you can. Pointy is the tool that pushes RQ product information to your Google Business Profile. Pointy has a dashboard that you can use to access details for and disable products that you may not want to be shown.

Do the prices of products have to be shown in my Google Business Profile?

Yes. Prices for products on your Google Business Profile must have a price shown. This cannot be removed or disabled.

For the mobile devices sold in RQ, what price will show up in my Google Business Profile?

The price of the mobile device in that particular location will show up on the Google Business Profile.

Can customers see product availability on in my Google Business Profile?

The exact number of in-stock units of a product is not shown, however, Pointy from Google uses statuses to show that a product is or isn’t in stock at your location.

What’s next for Pointy from Google? Will there be more features?

iQmetrix is developing premium eCommerce enhancements which will enable your business to offer flexible buying options to your customers and drive new business to your stores. These enhancements will be optional and will have a per-transaction cost. More details to come!

Are you ready to drive in-store sales from your online presence? 

Are you ready to drive more in-store sales?

Fill out the form below to get started with Pointy from Google