A major component of an excellent shopping experience for today’s consumer is convenience. So it’s no surprise that increasing product visibility and delivery options are at the top of many retailers’ priority lists.
Drop ship is a relatively new term that basically means your customers have the option to order product not physically stocked in your store by having it delivered directly to their home or preferred store from one of your other retail locations or your wholesaler. Drop ship programs have many benefits for the retailers such as reducing inventory costs and creating opportunities to save the sale (you can learn about the benefits in detail here: The Lowdown on Drop Ship). This guide is designed to show you how your customers will benefit from drop ship in various situations.