Big-box shopping today is not what it was 15-20 years ago. Many consumers aren't lured to the suburbs in the same way anymore, particularly if they can buy the same products online (see: the fall of Best Buy, Barnes & Noble, etc.).
And so, the typical big box must evolve. According to a recent FastCompany article, Walmart is doing just that.
A few weeks ago (Oct. 31), an article by Forbes' Clare O'Connor caught our attention. O'Connor wrote about a recent report from retail consultancy WD Partners, which encourages brick and mortar retailers to update their stores to appeal to modern shoppers "rather than trying to chase Amazon online."
A clever new iOS app called "Dash" proposes a new interface for ordering and paying for your food.
"Store your credit card information in the app, and when you eat or drink at a venue that uses Dash, you can settle your bill straight from the app -- tip calculations and all," explains TechHive's Caitlin McGarry.
In light of recent reports of pop-up stores using iBeacon to push promotions and coupons to customers' phones, it only makes sense for Apple to use the Bluetooth technology for proximity marketing at its own retail locations.