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XQ Interactive Retail Transforms the In-Store Experience with Applications that Engage, Educate and Guide Shoppers Through the Buying Process

Jan 19, 2012 — Allan Pulga
Digital Signage Connection screen capture

Link to the original article.

Published in: Digital Signage Connection

Date: January 19, 2012

iQmetrix Delivers XQ Interactive Retail: Changing the Way People Shop

Jan 18, 2012 — Allan Pulga

-- XQ Interactive Retail Transforms the In-Store Experience with Applications that Engage, Educate and Guide Shoppers through the Buying Process --

‘Portlandia’ Clip Points to Consumer Frustration in Wireless Retail Activations

Nov 1, 2011 — Allan Pulga

The comedy series Portlandia, starring Fred Armisen and Carrie Brownstein, debuted last season on IFC and its satire of West Coast yuppie and hipster tendencies is spot on (albeit a little weird at times).

One clip that stood out for us here at iQmetrix was when the protagonists visited a wireless store looking to activate a new phone. They need a phone equipped with GPS tracking in order to locate the mayor of Portland. Sounds simple enough, right? Not exactly.

Take a look at the video below:

Daily Dose of iQ: Higher Satisfaction Among Contract-based Wireless Customers

Aug 2, 2011 — Allan Pulga

A new study by J.D. Power and Associates has found that overall customer satisfaction is higher among contract-based customers than prepaid or non-contract ones.

Why Apple Store is Tops for Shopping Experience

May 31, 2011 — Allan Pulga

Walk by any Apple store and you'll see right away that the company is doing something right. The places are always full of people, trying out new devices, buying the stuff they like and in many cases, just hanging out.

According to a 2010 survey of vendors, distributors and other members of the RetailWire service, Apple ranked number-one in terms of delivering a superior shopping experience.

Straightforward Sales: The Advantage of ‘Telling It Like It Is’

Oct 6, 2010 — Allan Pulga

Last May, ForeSee Results reported that online customer satisfaction has been on the rise. Satisfaction levels with computer and electronics e-tailers, for example, went up from 74 to 78 percent between 2009 and 2010. A big reason why consumers enjoy shopping online is because it is simple and convenient.

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