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AT&T Product Center: Retail Management Enables Scalable Growth

Feb 26, 2012 — Allan Pulga
ISR article - March 2012

Link to full article (p. 34).

Published in: Integrated Solutions For Retailers

Date: March 2012 issue

Excerpt: When Mark Butler and Tony Saraceni, president and VP, respectively, of AT&T Product Center, had the opportunity to expand their portfolio of stores, only one thing stood in their way -- an inefficient retail management system.

AT&T Product Center: An RQ4 Success Story

Nov 26, 2011 — Allan Pulga
Tony Saraceni (left) and Mark Butler

A few months ago, I sat down and interviewed Mark Butler and Tony Saraceni, the president and vice president of AT&T Product Center, one of our RQ4 clients based in Long Island, N.Y.

We had a good conversation about lessons they've learned in running their wireless retail business, not to mention the 20-plus years they've worked in retail.

iQmetrix Announces 2010 Wireless Retail Summit

Mar 15, 2010 — Allan Pulga

iQmetrix is pleased to announce that the 6th annual Wireless Retail Summit will be held Oct. 17-19 in Scottsdale, Ariz. at the Fairmont Resort. The Wireless Retail Summit, open to all wireless dealers and vendors, is the largest event of its kind in North America, focusing specifically on wireless retailing.

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