Guiding Principles for Place Design
In this article, we'll examine a few recurring principles of (invented) place design that can easily be applied to the design process of almost any space, including retail ones. After all, if Disney Imagineers use them, why shouldn't we?
These are more techniques than a magic recipe for creating a succesful place. Still, a "magic recipe" is required -- it comes from the brand and character of the store, and it needs to be clearly defined beforehand.
