Facebook recently released its new Reactions to global fanfare. Not only can people “like” a post on Facebook they’re now able to express love, laughter, excitement, sadness or anger all with the click of a button. What does this mean for retailers? These new emotions will allow retailers to have a better understanding of their audience and what they would like to see on their News Feeds.
In today’s mobile-consumed world, it is easy to understand why the experts are telling us mobile devices are eroding our relationships. The average teen sends 109.5 texts per day, which makes it easy to wonder if we are creating a generation of detached, socially inept zombies.
Are you actively using social media to your promote you company and brand? Just as importantly, are you actively responding to inbound social media messages?
Yesterday (Oct. 12), Bloomberg reported Facebook is testing new mobile shopping functionality beyond its simple "buy" button.
On Tuesday (Oct. 6), pricing strategy consultant Rafi Mohammed wrote an article for the Harvard Business Review that analyzed the logic behind Bed Bath & Beyond's "ubiquitous" 20% coupons.
Last week (Sept. 28), Business Insider's Marina Nazario visited Macy's brand new, 53,000-square-foot basement in its New York City flagship store. The floor is called "One Below" and targets younger shoppers.
Yesterday (Oct. 5), Racked published a fascinating exposé on the retail sales machine known to many as HSN, previously called the Home Shopping Network.
Best Buy is testing a new robot, named "Chloe," which retrieves small items like DVDs, CDs, video games and tech accessories for customers, right before their eyes.
Anil Kaul, CEO of Absolutedata, warned retailers of a few "traps" related to social media buy buttons today on PaymentsSource.com.
Indeed, Facebook owns Instagram and as the former looks to monetize the latter, Instagram users can expect to see new types of advertisements soon.
I recently moved into a new place and I happen to be on a free 30-day trial of Amazon Prime. I figured, I should take advantage of the trial and get some stuff for my new apartment. While searching for “best amazon prime products” and “products for the home on amazon” (I was looking for a blog or something that gave me not only ideas to decorate my place but also links to actually buy the products off Amazon), I stumbled on Canopy.
A recent Jumio/Harris Interactive study found that 56% of U.S. smartphone users have abandoned a mobile transaction. This figure is down from 66% of respondents in 2013.