Dana Mattioli and Miguel Bustillo of the Wall Street Journal wrote an article yesterday on how some retailers are hoping "geo-fencing" -- sending promotions to people's phones as they come within a few hundred yards of their stores --can help win them new and repeat business.
LG made headlines today with two big stories: First, that it was abandoning the Windows Phone platform to focus on Android phones, and second, that it was launching an "LG Cloud" service for smartphones, PCs and TVs.
Last week (April 19), Fast Company's Infographic of the Day featured the work of Livehoods, a research project based out of Carnegie Mellon's Mobile Commerce Lab. Livehoods analyzed 18 million Foursquare check-ins to identify "algorithmic relationships between the spots people frequent," wrote Fast Company's Mark Wilson.
On Wednesday (April 18), ReadWriteWeb published an enlightening report on Amazon's impact on Best Buy's recent struggles.
By far the coolest device I've seen all week, the Galileo iOS connects to your iPhone and allows you to control the field of view using your iPad or other iOS device for versatile photo/video capture and FaceTime conversations.
Today, Google announced "Brand Activate," a new format for tracking the effectiveness of online ads.
With the rise of e-commerce over the past decade, following web analytics related to sales conversions has become a standard practice. Similarly, brick-and-mortar retailers have long used different methods of tracking foot traffic into their stores, comparing that data with sales figures to come up with appropriate staffing strategies.
High-end cosmetics retailer Sephora is using integrated technology to ramp up its in-store experience.
Google launched a concept video yesterday for its augmented reality Google Glasses that it would one day like to manufacture.
Because shopping information is omnipresent -- we can look up product and pricing info on our phones at any time, from any place -- today's retailer must offer a consistent buying experience across channels too. This is an omnichannel experience.
Last month, we blogged about the U.S. 'spectrum crunch,' as mobile phone traffic nears wireless network limits (analysts are predicting a spectrum deficit as early as next year).
I was immediately struck by the headline to David Goldman's CNNMoney story yesterday: "Phone customers ditch their carriers faster than ever."