Last week (Aug. 5), the Wall Street Journal's Erin Geiger Smith wrote about online clothing retail MM.Lafleur, which asks customers survey questions in an attempt to glean a sense of their personal style.
"Imagine walking down an aisle at Target and casting a glance at a big orange bag of Cheetos on the shelf. Next thing you know, an ad featuring Chester Cheetah pops up on a video monitor in the aisle," wrote Meghan McDonough of Digital Trends (April 29). "A new eye-tracking device called SideWays is responsible."
Quartz reported today that nearly half (47%) of global credit card fraud occurs in the U.S., despite the U.S. only accounting for about a quarter (24%) of the world's credit cards, according to a report from Barclays (see above graphic).