Modern, smart and connected are a few words that describe today’s consumer and should be used to describe your omnichannel strategy as well.
In the beginning of the omnichannel buzz, a lot of retailers and brands felt threatened by e-commerce, mobile purchasing, and showrooming.
Calling all coffee lovers. How long would you wait for your caffeine fix when at your favorite coffee shop?
Welcome to part two of our three part retail trends series, 'Are You on the Retail Trend Train'. In part one we discussed the importance of incorporating video content in your marketing strategies.
Everyone is talking “omnichannel proficiency” but few are taking action so we’re getting up close and personal with the retail strategy! What does it mean? What are the challenges and where do you begin? Who is doing it successfully and what will the next trends be?
Have you ever thought to increase traffic in a physical store, an owner might lure a virtual panda-looking creature named Pancham to lurk near the sales section?
You cannot put a price on customer loyalty, you have to earn it. Although loyalty discounts are a piece of the puzzle, they do not conquer complete customer loyalty.
It was a beautiful day out and I was enjoying lunch on a patio with a group of my friends when the topic of a video that had circulated earlier in the day came up.
A few years back I had the opportunity to join the launch team for the first Shangri-La hotel in North America. They are one of most luxurious hotel chains that are very well regarded in Asia and the rest of the world.
Today’s fast paced retail world means you need to differentiate quickly or be left behind to stronger competition. We see this with the emergence of retail giants Amazon, and closures of once powerful brands such as Danier Leather.
The school year is nearing an end, summer is here and a lot of us are in the outdoor adventure planning mode.
What does it really mean to be “on trend”? How important is it to follow retail trends?