We've blogged in the past about hiring and training Gen Y employees, who make up a large part of the in-store wireless retail workforce. But a new blog post on MediaPost.com takes a look at the other side of the counter: How to serve Gen Y customers.
QR codes have been in the news for some time and in spite of success stories (like Tesco's Home plus grocery service in South Korea), a study by comScore indicated only 14 million mobile device users in the U.S. scanned a QR code in June 2011.
A few days ago (Feb. 12), the New York Times' Joshua Brustein wrote that Facebook's pending IPO puts personal data at a premium, calling it "the oil of the digital age."
Microsoft is looking to extend the reach (pun intended) of its gesture-based Kinect video game technology to the workplace, wrote Dave Copeland of ReadWriteWeb.com (Feb. 9).
Two days ago, we blogged about the emergence of the "omnichannel experience" in retail, which (through technology and physical interaction) allows merchants to connect with customers on several channels simultaneously.
Josh Constine of TechCrunch.com reported yesterday that, according to data comScore provided exclusively to TechCrunch, "Pinterest just hit 11.7 million unique monthly U.S. visitors, crossing the 10 million mark faster than any standalone site in history."
In a move analysts are calling inspired by Apple, online retail giant Amazon is opening a physical store in its hometown of Seattle very soon, reported Alistair Barr of Reuters (Feb. 6).
Guiding Principles for Place Design
In this article, we'll examine a few recurring principles of (invented) place design that can easily be applied to the design process of almost any space, including retail ones. After all, if Disney Imagineers use them, why shouldn't we?
"Discovery will no longer be limited to text search," writes the team at Trendwatching.com in their Feburary 2012 Trend Briefing.
Mobile advertising is blowing up. And a new infographic from inneractive shows by just how much.
A couple weeks ago, Target issued an urgent letter to vendors, suggesting suppliers create unique products for it to carry so that it could better compete with online merchants bent on underselling Target through price-comparison mobile apps. In short, Target is sick and tired of being used as a showroom.
The Harvard Business Review published a couple of articles last week that could very easily leave retailers confused and bewildered.
Shopkick, a location-based consumer app that helps retailers improve foot traffic and engagement, generated over $110 million in revenue for partners in 2011, reported Ryan Kim of Gigaom.com. Partners include Macy's, Target, Sports Authority, American Eagle Outfitters, Best Buy, Toys "R" Us, Crate & Barrel and more.