Customer Experience Posts

How to Serve Gen Y Customers In-Store

We've blogged in the past about hiring and training Gen Y employees, who make up a large part of the in-store wireless retail workforce. But a new blog post on MediaPost.com takes a look at the other side of the counter: How to serve Gen Y customers.

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Daily Dose of iQ: Does Mobile Visual Search (MVS) Signal the Demise of QR Codes?

QR codes have been in the news for some time and in spite of success stories (like Tesco's Home plus grocery service in South Korea), a study by comScore indicated only 14 million mobile device users in the U.S. scanned a QR code in June 2011.

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Daily Dose of iQ: Would You Share Your Personal Data at a Cost?

A few days ago (Feb. 12), the New York Times' Joshua Brustein wrote that Facebook's pending IPO puts personal data at a premium, calling it "the oil of the digital age."

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Daily Dose of iQ: Microsoft Kinect in the Workplace

Microsoft is looking to extend the reach (pun intended) of its gesture-based Kinect video game technology to the workplace, wrote Dave Copeland of ReadWriteWeb.com (Feb. 9).

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Daily Dose of iQ: Mobile Customer Engagement via the Signature App

Two days ago, we blogged about the emergence of the "omnichannel experience" in retail, which (through technology and physical interaction) allows merchants to connect with customers on several channels simultaneously.

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Daily Dose of iQ: Pinterest Hits 10 Million Monthly Visitors in Record Time

Josh Constine of TechCrunch.com reported yesterday that, according to data comScore provided exclusively to TechCrunch, "Pinterest just hit 11.7 million unique monthly U.S. visitors, crossing the 10 million mark faster than any standalone site in history."

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Daily Dose of iQ: Amazon Goes Brick-and-Mortar, In Time for the 'Renaissance'

In a move analysts are calling inspired by Apple, online retail giant Amazon is opening a physical store in its hometown of Seattle very soon, reported Alistair Barr of Reuters (Feb. 6).

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Designing the Next Generation of Retail Places (Part 3 of 5)

Guiding Principles for Place Design

In this article, we'll examine a few recurring principles of (invented) place design that can easily be applied to the design process of almost any space, including retail ones.  After all, if Disney Imagineers use them, why shouldn't we?

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Daily Dose of iQ: "Point-Know-Buy" Visual M-Commerce

"Discovery will no longer be limited to text search," writes the team at Trendwatching.com in their Feburary 2012 Trend Briefing.

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Daily Dose of iQ: Mobile Ads Jump 711%

Mobile advertising is blowing up. And a new infographic from inneractive shows by just how much.

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Daily Dose of iQ: Target Tries to Combat 'Showrooming'

A couple weeks ago, Target issued an urgent letter to vendors, suggesting suppliers create unique products for it to carry so that it could better compete with online merchants bent on underselling Target through price-comparison mobile apps. In short, Target is sick and tired of being used as a showroom.

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Daily Dose of iQ: To Delight or Not to Delight Customers??

The Harvard Business Review published a couple of articles last week that could very easily leave retailers confused and bewildered.

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Daily Dose of iQ: Shopkick is Like Foursquare, Only Better

Shopkick, a location-based consumer app that helps retailers improve foot traffic and engagement, generated over $110 million in revenue for partners in 2011, reported Ryan Kim of Gigaom.com. Partners include Macy's, Target, Sports Authority, American Eagle Outfitters, Best Buy, Toys "R" Us, Crate & Barrel and more.

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