Did You Know? You can ensure that a coupon you have set to be sold on an invoice more than once has a security setting to ensure the criteria for the coupon are met more than once in order for it to apply.
Big data is a big topic in retail these days, as companies try to leverage the power of metrics, demographic information, customer purchasing information and even foot traffic to increase sales and profits.
The iQmetrix Business Intelligence (BI) Team offers a reporting service that allows you to draw added insights from your RQ4 data.
Yesterday, Sam Biddle of Gizmodo posited that "Android is popular because it's cheap, not because it's good." While Biddle is certainly entitled to his opinion on the quality of Google's mobile OS, but what's more interesting is how he shows Android to be a more accessible brand to lower-income consumers.
When I initially read the headline to this CNET 'Ask Maggie' article, "Why a smartphone may not be for everyone," I assumed Maggie (Senior CNET writer Marguerite Reardon) was talking about feature phones being better suited to children (i.e. a kid's first phone), until they actually start using apps.
Brooks Barnes of the New York Times yesterday wrote of a Disney World without turnstiles, cash transactions or, in some cases, standing in line.
Ryan Holmes, CEO of HootSuite, a social media management system with 5 million users (including our company), wrote a guest post today on Forbes.com, entitled "5 Ways Social Media Will Change The Way You Work in 2013."
Within the U.S. population, some 85% of people now have a cellphone. What type of impact have these devices had on peoples' lives?
In what Mashable called the "Triumph of the Nerds," FiveThirtyEight creator and poll analysis wunderkind Nate Silver used big data and his own mathematical model to correctly predict the results in 50 out of 50 states for yesterday's U.S. presidential election.
Pre-purchase research continues to evolve, mostly due to the widespread adoption of smartphones. In the above graphic, from Google's recent "Multi-screen World" study of consumer behavior, 65% of shoppers start their research on a smartphone, versus 25% who start on a PC or laptop.
Back in June, we blogged about companies using in-store Wi-Fi to track customers' progress in the store and also to connect with their phones while they're in the store. The big question in that blog post was how to overcome shoppers' privacy concerns and reduce the feeling of being spammed.
Imagine being able to look at customer traffic throughout your store and pinpoint how and why different areas and salespeople are most effective at closing sales. For marketing, which are your most important customer demographics? For operations, where are the inefficiencies and how can they be eliminated?
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