Amazon's Prime Day last week may have gotten mixed reviews, but one thing is for sure, there is a market for free shipping on an e-commerce subscription basis.
Business Insider's Cooper Smith reported yesterday (July 22) that a number of other online retailers are explaining their own Amazon Prime-like programs.
Google, Instacart, Jet, Sephora, and Thrive Market have each formed some type of members-only program for online shoppers that gives consumers added benefits in exchange for an up-front yearly fee," he wrote.
Also, yesterday, Reuters reported that Macy's is expanding its same-day delivery options to several new U.S. markets this summer, in order to better compete with Amazon.
"Macy's, the nation's largest department store chain, already offers same-day delivery services in eight markets," wrote Nandita Bose and Mari Saito. "By partnering with Deliv, an Uber-like startup that uses a fleet of contract drivers to pick up online orders from stores and malls, the retailer has found a cost-effective way to expand, said the Macy's official, who spoke on condition of anonymity."