"We’re rushing headlong into the era of cheap cell phones," wrote Mat Honan of WIRED on Friday (May 16). Honan argues that phones like the $129 Moto E or the $80 Alcatel OneTouch Evolve (pictured above) offer a wealth of specs and features without the intimidating price tag.
In a recent Globe and Mail article (Dec. 15), Amy Verner and Marina Strauss told of the famous Parisian department store, Le Bon Marché, which not only stays open on Sundays (a rarity in Paris) during the Christmas season but also offers a merry-go-round and puppet shows for kids. As a result, on a recent Sunday, the place was "teeming with young children," Verner and Strauss wrote.
Barbara Thau of Forbes recently listed off "Five Holiday 2012 Shopping Observations That Debunk Conventional Wisdom." They are as follows:
Ben T. Smith IV and David Thomsen, executives at Wanderful Media, recently wrote a CIO Network blog post for Forbes. In it, they talk about Amazon's rise to e-commerce dominance, notably making up over 19% of all U.S. e-commerce revenue, compared to 9% in 2001.
As reported by Mobile Commerce Daily's Lauren Johnson (Oct. 24), Walmart understands that a good mobile strategy does not depend on the mobile channel alone. It needs local stores to fully connect with its customer base. Some might call "mobile a bridge to in-store shopping."
It's always fun to be amongst our customers, some of whom are the largest wireless retailers in the country, and it is even more fun when that gathering is hosted by our good friends at BuyCell Wireless Group. Under the leaderhip of Ted Benoit, BuyCell Group has grown to be the largest and most influential wireless buying organization in the U.S.
Showrooming. It's on the minds of all retailers, regardless of their primary channel.
A few weeks ago, iQmetrix had the pleasure hosting Paco Underhill, a world renowned expert on retail spaces. Underhill is an environmental psychologist, the author of the books Call of the Mall, What Women Want and Why We Buy, an internationally recognized bestseller that’s been published in 27 languages.
Forbes' Mark Rogowsky today wrote an interesting article about Microsoft and Nokia's failure to gain traction in the smartphone market, and particularly in North America.
When it comes to today’s shoppers, understanding consumer behavior is complex. Multiple factors affect their actions, from technology to generational/socio-economic differences, cultures, and accessibility.