With 76% of Canadians and 95% of Americans owning a cell phone today, how has this addiction changed things for retailers?
Whether it's a new country coffee table or a swivel recliner, furniture purchases are never easy to make. They require time and research for shoppers to feel confident that they're making the right decision.
Life is complicated. Shopping shouldn’t be. When I think about some of my favorite retailers and brands there is a commonality of simplicity.
The holidays provide retailers with ample opportunities to change up their marketing techniques. Be it garlands and mistletoe come Christmas or hearts and flowers for Valentine's Day, retailers will deck their shops out with seasonal decorations to capitalize on any Hallmark holiday.
Digital signage needs to be a key part of today's retail stores. After all, it makes a strong impression: more than half of travelers who see a digital billboard can recall the exact message each time they passed the same billboard again. With digital signage, customers can remember a brand more clearly.
Not long after the sweep of Pokemon Go, Mario Run has entered the scene and the next saga of mobile gaming has begun.
Retailers who currently follow traditional inventory management practices may not know about the advantages of drop shipping.
The in-store experience was designed and built long before omnichannel existed. Brick- and-mortar stores weren't about understanding which channels their customers were engaging with and being consistent across them because the channels didn’t exist.
Credit and debit card processing fees are some of the most convoluted and complex aspects of owning a business.
New developments in the retail industry can help prepare businesses to adapt and take advantage of the latest technology—including automation.
Move over Millennials, Gen Z (currently ages 10-17) consumers have arrived and despite their youthful age, retailers must take them seriously.
Recent trends show some retailers thriving, and others filing … for bankruptcy. Though it’s easy to say ‘you need to listen to customers, diversify, follow trends, take risks, etc.” it is more difficult to begin this process with so many options.
The concept of endless aisle is a simple yet effective solution: using a kiosk or tablet, retailers are able to move their online merchandising strategy into their brick-and-mortar store.