The Latest Scoop on Wireless Retail

Shopper Psychology: Understanding the Why Behind Merchandising Best Practices

The best merchandising practices are often rooted in behavioral science. Many studies have shown that customers will react in expected ways to certain in-store triggers, including colors, store layouts, and video displays.

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What Every Operations Manager Should Think About When Choosing a New Retail Management System


When looking at a new retail management solution, it can be a scary and confusing time. You must think about the time it will take to go through the transition, data you will need to transfer and training of your sales staff. Ensure your transition is as smooth and timely as possible by adding these top priorities to your checklist.

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How Retailers Are Incorporating VR to Boost Their Brands

By now, most of us have experienced our first ‘VR’ moment. Mine transported me from the tradeshow floor at NRF in New York to Huntington Beach where I, very awkwardly but incredulously, surfed alongside dolphins.

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Why Consumer Research is Key in 2017

How well do you know the modern consumer? What makes them tick? What do they value? Who do they aspire to be?
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What New Technologies Will Determine the Future of Retail Marketing?

Technological changes have always powerfully shaped the retail landscape—home refrigeration allowed consumers to stock more food items, the automobile helped patrons transport more purchases, and e-commerce introduced shoppers to products they'd never before dreamed of.

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4 Things Your Current Payment Processor is Doing Wrong

Payment processing- an industry surrounded by mystery, regulation, and misconception.

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To Digital Signage... And Beyond! The Future of Digital In-Store

 

According to the recent Digital Signage Future Trends 2017  report from Retail Customer Experience, only 40% of retailers have deployed digital signage in their companies, and only 39% of those have to all locations. However, 54% of respondents plan to deploy within the next year.

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Digital Display Best Practices and Why They're Proven to Resonate

In-store digital displays are getting more interactive, thanks to technology like Endless Aisle and content management systems that make it easy for brands to update and push out new signage in real-time.

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The In-Store Experience is Still Crucial for These Key Reasons

With the onslaught of e-commerce stores and advancements in technology, an assumption would be that consumers would be drawn to shop online as opposed to shopping in-store.

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How a Next-Gen POS Can Boost Your Bottom Line

John and Jane each own and operate a high-end retail boutique outlet in town. They sell the same types of products to the same demographics, are in direct competition with one another and save for one critical detail – the presence of a newly installed next-gen POS system in John’s store - are nearly identical in the way they operate and do business.

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Preserve Your Brand Image: When Shopping Gets Political

Welcome to the family table where political fights are fierce and uncomfortable. Your brand and your politics, normally you could ‘just say no’ and move on. But in today’s increasingly divisive political world, it is more difficult to side-step.

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Calculating the ROI of Visual Merchandising

Visual merchandisers arrange retail space and product displays to encourage shoppers to buy. Naturally, retailers want to ensure visual merchandising provides a strong return on investment (ROI) for their companies. After all, why continue visual merchandising efforts if they don't translate into more sales?

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What is a Commerce Platform? (And Why Retailers Should Care)

If you’re a multi-channel retailer with omnichannel challenges, chances are you’ve heard the term “commerce platform” flying around lately. But what does it mean?

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