The Latest Scoop on Wireless Retail

Top 20 Retail Influencers You Must Follow

 

Convergence, omnichannel, and clicks to bricks are just a few terms you’ve likely heard about over the past few years. If you’re a retailer, or you love our blog, you’ve probably read about these topics. 

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In the Eyes of the Consumer: 3 Ways to Make a Brand More Trustworthy

Building brand trust is crucial for retailers as the marketplace becomes increasingly crowded and consumers become increasingly savvy. While trust is often hard won, it is very easily lost.

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GlobalShop Recap: Millennials, Hipsters, and More

Keeping up with customers isn’t easy. It’s a time for optimists and fast movers. The next few years in retail are going to bring more changes as we get deeper into the age of the consumer.

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Three Simple Ways to Lower Credit Card Assessment Fees

Processing fees are an annoying fact of life for merchants. Complex structures and various fee types are designed to be complicated, boring, and inaccessible for merchants.

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Online or In-Store: What's Your Fit?

Someone recently said to me “in-store is a goner” and I couldn’t help but feel defensive. I politely disagreed and stated that it’s changing, but in my opinion, isn’t going anywhere.

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Retailers at Shoptalk Focus on Innovative Experiences and the Move from Digital to Physical

Thousands of retailers hit the Las Vegas strip last week for Shoptalk’s second annual retail conference. Shoptalk is the perfect combination of inspiring keynotes, impressive retailer interviews with the likes of leaders from Target, Lowes, Rebecca Minkoff, Sephora, and many others, and the latest in retail technology from the big-name giants down to incredibly innovative startups.

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The Store(s) Of The Future: 5 Need-to-Knows For Deploying In-Store Tech at Scale

If you’ve been into a flagship store of your favorite retailer, you’ve probably noticed sleek design features combined with the latest innovative technology created to enhance the in-store experience.

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Need Help Defining Your Customer's Path to Purchase? We've Got You

By now most retailers realize they need to work towards achieving an omnichannel strategy for their customers. Over and over I hear people say the first step in doing so is to define your path to purchase. But how do you begin to do that?

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Why You Should Empower Sales Reps to be Educated and Engaged Brand Ambassadors

With the emergence of new technology, it is often assumed that sales associates will be of less importance to retailers. That assumption is inaccurate.

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The Future of Omnichannel Retail: 3 Roles Brands Will Rely On

Omnichannel strategies are becoming increasingly integral to retail marketing and established job titles are shifting accordingly.

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Three Generations of Shopping Habits: Explore the Trends 

Each generation’s expectations and shopping habits have been shaped and changed by technology. Smartphones, Amazon, and a changing retail industry have drastically influenced how people view the in-store experience.

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Don't Miss These Key Steps to Earning Customer Loyalty

Typically, the words customer and loyalty don’t necessarily fit alongside one another in the same sentence. With the multitude of options out there for consumers, it can be difficult for a business to keep their customers coming back for more. The ways below may seem like a no-brainers, but you’d be surprised at how often retailers fail to provide these basics.

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Spring Cleaning: 3 Ways to Breathe New Life Into Your Store Experience

Spring is right around the corner. It’s the season that signifies new life and inspires many to shake off winter by dusting off their homes in a fury of spring cleaning. It is also the time many retailers will have marked down their winter stock to make room for the spring season.

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