Daily Dose of iQ: Oculus Rift, AR and More - New Interfaces for Shopping?

Mar 28, 2014 — Allan Pulga

Since Facebook's recent acquisition of Oculus Rift virtual reality technology, many have been wondering what the VR Facebook experience might look like.

One of the scenarios people have proposed is Facebook e-commerce via VR. Engadget reported today about a concept video from Austin-based Chaotic Moon Studios, which mocked up a scene where a guy puts on Oculus VR glasses to shop for a Louis Vuitton duffel bag, all while asking his friend (via Facebook) her thoughts on the item in question. (See above screenshots.)

This Facebook-VR shopping video shows no real improvement over current online shopping experiences.

I personally don't find the video any more compelling than online shopping as it exists today, but again, it's just a concept.

In terms of VR, Oculus certainly isn't the only game in town (pun intended). Today, my co-worker told me about True Player Gear, which is advertising its gear as easier to run than Oculus from your existing PC: "We offload work from your computer so you won't have to buy a new one to play your games in VR."

Sayduck looks like a pretty useful app for interior decorating.

In another article today, PSFK reported about how consumers are using tablets to shop both in and outside of stores. One application, called Sayduck (pictured above) lets a Floored, high-end furniture company, print a flyer that a consumer can place in their living room and "view" the prospective piece of funiture in the room, via a tablet. Looks like a pretty useful app for interior decorating.

Topics: Mobile Industry, e-Commerce, Retail Marketing

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