Daily Dose of iQ: #AmazonWishList, Stripe - Two More Examples of Social Commerce

Sep 28, 2014 — Allan Pulga

Last week (Sept. 24), Amazon launched a new hashtag (#AmazonWishList) that lets shoppers automatically add items to their holiday wish list simply by tweeting it.

"After sending a tweet containing the #AmazonWishList hashtag and a link to the item (or replying to a tweet containing an Amazon link)," wrote Mashable's Karissa Bell (Sept. 24), "the MyAmazon Twitter account should reply with the status of the item, including when it gets added to your list, if it's out of stock and how you can buy it."

Bell noted that this is a follow-up to the previous #AmazonCart campaign on Twitter, and the #AskZappos one too (Zappos is owned by Amazon). She also explained that users wanting to take advantage of #AmazonWishList, must link their Amazon and Twitter accounts through their Amazon account settings.

In other social media news, on Friday (Sept. 26) Fast Company reported on Stripe, the payments company powering Facebook's "buy" button. Twitter also partnered with Stripe earlier this month.

Topics: Wireless Trends, Mobile Industry, Retail Marketing

Recent Posts