The Latest Scoop on Retail

Tanya Floer

Recent Posts

Why Consumer Research is Key in 2017

Mar 09,2017 — Tanya Floer
How well do you know the modern consumer? What makes them tick? What do they value? Who do they aspire to be?
Read More

Combating the Post Holiday Blues

Jan 09,2017 — Tanya Floer

Presents are unwrapped, decorations are put away and resolutions are made. The hustle and bustle of the busy holiday season is behind us... But does it have to be?!

Read More

The Mobile Of It All This Holiday Season

Oct 03,2016 — Tanya Floer

There are now more mobile devices on the planet than people! With an estimated count of mobile devices at nearly 10 billion and roughly 7.5 billion humans, we are now outnumbered by our devices.

Read More

Multi-Channel, One Experience

Aug 08,2016 — Tanya Floer

Modern, smart and connected are a few words that describe today’s consumer and should be used to describe your omnichannel strategy as well.

Read More

Customer Loyalty - It's Not For Sale

Jul 13,2016 — Tanya Floer

You cannot put a price on customer loyalty, you have to earn it. Although loyalty discounts are a piece of the puzzle, they do not conquer complete customer loyalty.

Read More

Disruption is Now, Differentiation is Key

Jun 08,2016 — Tanya Floer

Long ago were the days of your grandma’s retail space. In today’s fast paced, ever changing, competitive industry, retailers have one choice – differentiate or die!

Read More

Stop, Drop & Pop-Up Shop

Apr 04,2016 — Tanya Floer

Pop-up stores continue to be an innovative, fun and effective approach for retailers in today’s ever growing competitive space. Whether it’s a store-within-store concept, a standalone pop-up or a traveling school bus road show, pop-up stores continue to win the attention of consumers, attracting both loyal and new customers.

Read More

Convert Endangered Customers to Loyal Customers

Mar 15,2016 — Tanya Floer

As the world of omnichannel retail closes in on us, a large focus has been around the technology behind retail transactions -- technology to ensure seamless integration across all touchpoints, technology to enable multi-channel options, technology to offer today's empowered shoppers infinite choice while saving them time, money and hassle.

Read More

Will Retailers Be Able To Eliminate Checkout Lanes For Good?

Feb 12,2016 — Tanya Floer

The checkout process, the final stage of the in-store experience, can completely affect whether a consumer walks away satisfied and plans on returning or if a poor experience causes them to lean in another direction. Simply put, the retail checkout process cannot be fast enough for consumers today.

Read More