Your business is likely always collecting data, and sorting through it all can be very overwhelming. Studies suggest that only 10% of data is necessary to answer everyday questions from your business operations. This is why wireless dealers need to break down their data into usable information — it lets you create solutions efficiently and lets you get back to focusing on business.
Think about the different steps you take before making a purchase. Maybe you browse on a smartphone, then look at product specs from your PC, then finally make it into the store to purchase. Or perhaps you first see an item on social media, and click-through to a product page to find out more before buying an item online. There are endless combinations of channels a consumer might use on their buyer journey—making it increasingly harder for retailers to come up with “one-size-fits-all” marketing techniques.
Are you a Service & Repair owner in the wireless industry who is thinking of growing your business? Wondering what you need to think about to take that next step and prepare for the leap? One word needs to come to mind, and that is scale. You need to ensure you are scaling everything from top to bottom before you plan on growing.
The Prepaid Expo this past week offered valuable sessions for any dealers in the prepaid sector or those looking to enter it. Discussions ranged from how to prevent fraud and money laundering, to looking at alternate revenue streams, to an overview of the prepaid landscape.
Prepaid dealers in the wireless industry are facing a variety of constraints. Dealers need to ensure they are staying a cut above the rest and implementing features and products that can help them bring in extra revenue and create a great experience for their staff and customers.
The wireless industry is known for big, fast changes. From the early generations of phones installed in cars, to the first handheld device, and now the vast options of phones available today, the industry is always changing.
When I think about what describes the wireless industry, I think fast, ever changing, and complicated. Evolving cell phone styles, constant updates to carrier rate plans, and a plethora of accessories to choose from; none of it comes cheap!
My recent shopping experiences have been bad, to say the least. I have walked away feeling unfulfilled, and left empty handed. I do, however, still enjoy a trip for the physical ability to touch and see my purchases.
When looking at a new retail management solution, it can be a scary and confusing time. You must think about the time it will take to go through the transition, data you will need to transfer and training of your sales staff. Ensure your transition is as smooth and timely as possible by adding these top priorities to your checklist.
With 76% of Canadians and 95% of Americans owning a cell phone today, how has this addiction changed things for retailers?
Vegas temperatures may have dropped this past week, but CES was just heating up.
How to best interact on a more personal, content-rich level; this will be the struggle of 2017 for retail marketers according to the Chief Marketing Officer Council reports.
Who Should Attend: In This interactive workshop will cover and discuss many different areas / core modules of the RQ program. (See below). This session is intended for anyone in your organization that is responsible for or manages any of these.