The Latest Scoop on Wireless Retail

Megan Howse

Recent Posts

The Future of Retail: Emotion, Experience & Empowerment

The content from IRDC was so inspiring we just had to share more! For part one of our key takeaways check out our previous blog here.

Read More

An eTail East Recap: Bridging Digital & Physical

Our team attended eTail East 2016 in Boston last week along with the top retailers across the continent all looking to transform retail together. 

Read More

Harness the Magic of Mobile

In the beginning of the omnichannel buzz, a lot of retailers and brands felt threatened by e-commerce, mobile purchasing, and showrooming.

Read More

Shining a Light on Omnichannel Proficiency

Everyone is talking “omnichannel proficiency” but few are taking action so we’re getting up close and personal with the retail strategy! What does it mean? What are the challenges and where do you begin? Who is doing it successfully and what will the next trends be?

Read More

Mobile App Madness: Nice or Necessity?

I have recently had numerous conversations around mobile applications and what retailers feel is one of the simpler, more immediate steps towards achieving the sometimes overwhelming omnichannel strategy. 

Read More

Boeing 737 Big Data Blunder!

I was travelling recently and booked a long travel day with limited time in between flights. There I was…hanging out in economy seating…for my 5 hour flight…directly over lunch hour…and I was getting hangry!

Read More

A Clash In Expectations & Retail Reality

I was out indulging in some retail therapy and came across a very common disconnect consumers are facing today – a mismatch between expectations and experience.


Read More

A Guide to Guideshops: The Pros & Cons of A New Retail Experience

We often look at purchasing options with a two-dimensional focus: either the physical, brick and mortar stores or the online, e-tailer. As consumer demand has changed, many brands have moved to strategies that include both physical and online stores.

Read More

6 Tips On Embracing Webrooming With Instagram

In our recent blog, The Changing Omnichannel Shopper, we elaborated on bridging the online and offline experiences for changing consumer habits. It’s become increasingly clear that webrooming is just as important as showrooming, if not more so.

Read More

New Trends & Opportunities: What’s Your 2016 Retail Strategy?

As another year comes to a close, we all look toward a new year full of new trends and new opportunities (and maybe a cute, new outfit?). A recent article from Retail Customer Experience provides some interesting insight.

Read More

Black Friday Goes Online: Get Ready to Crash Some Digital Doors!

Black Friday is fast approaching (looming?) for retailers and their customers. The holiday hours for Black Friday seem to be getting earlier and earlier each year – now creeping into Thanksgiving Day and well into the remainder of the weekend afterwards. Are you one of the brave in-store shoppers on Thanksgiving and Black Friday? Personally, I’m not willing to enroll in martial arts just to prepare myself for the strength of those crowds…

Read More