Megan Howse

Recent Posts

Retail Operations

Omnichannel is BS? I Disagree

There has been a lot of conversation lately around the concept that omnichannel is BS. Yes, the term has been …
Wireless Trends

GlobalShop Recap: Millennials, Hipsters, and More

Keeping up with customers isn’t easy. It’s a time for optimists and fast movers. The next few years in retail are …
Wireless Trends

Online or In-Store: What's Your Fit?

Someone recently said to me “in-store is a goner” and I couldn’t help but feel defensive. I politely disagreed and …
Customer Experience

Need Help Defining Your Customer's Path to Purchase? We've Got You

By now most retailers realize they need to work towards achieving an omnichannel strategy for their customers. …
Retail Marketing

To Digital Signage... And Beyond! The Future of Digital In-Store

  According to the recent Digital Signage Future Trends 2017  report from Retail Customer Experience, only 40% of …
Retail Operations

The DO’s & DON’Ts of Fixing the Store Experience

The in-store experience was designed and built long before omnichannel existed. Brick- and-mortar stores weren't …
Wireless Trends

NRF Recap! 4 Tips to Redefine Retail

Our team was in “Retail Disneyland,” also known as New York City, for NRF last week. We had a fantastic week and …
Retail Operations

The Retail Experience is Broken. Agree or Disagree?

What if I told you the retail experience is broken? Most people go into defense mode and tell me all the reasons …
Customer Experience

Orchestrate Your Brand Stage: 6 Ways to Design The Perfect Retail Experience

In today’s shopping world you cannot JUST be a retailer. You must be an orchestrator for each shopper. You must …
Retail Operations

Flight Plan: 4 Steps to Pilot In-Store Technology

It’s a bird! It’s a plane! Never mind, it’s better. It’s an in-store technology pilot that can help you provide a …

Emotional Retail: Appealing to the Senses

Retail started out with small, “mom and pop” shops where everyone knew your name and likely your order as well. …
Wireless Trends

The Future of Retail: Emotion, Experience & Empowerment

The content from IRDC was so inspiring we just had to share more! For part one of our key takeaways check out our …