Lately, I have been spending a lot of my time of reading about the effects of remarketing. If you are not familiar with remarketing, it describes the act of using web technology to target email or ad campaigns at users who’ve shown interest in your product or services.
This past weekend, both Canada and the United States celebrated the birth of their nations, Canada Day (July 1) and Independence Day (July 4) respectively.
Think about a big box store in your hometown. The institution that stands larger than life, with the massive parking lot, where you can go and spend half a day shopping for pretty much anything you need and waiting in line for the other half.
It’s not a surprise to anyone that Amazon was probably the biggest disruptor to retail we have ever seen and as you are likely aware, Amazon is further seeking to disrupt retail, and other major industries with the introduction of new ways to deliver you items cheaper and faster.
It would seem that when it comes to retail, a re-write may be in order for Nat King Cole’s classic L-O-V-E song.
Well, January is over and I am sure you have made both personal and business resolutions. However, we know resolutions are hard to keep, in fact, Forbes Magazine reports that only 8% of people keep their resolutions.
The holiday season is over and that means back to work. If you’re in retail, you know that also means event season is upon us beginning with CES (January 6th - 9th) and NRF (January 17-19th).
As you have no doubt heard, there was some big news out of the Canadian Telecommunications market on Wednesday, Decemeber 16.
Are you actively using social media to your promote you company and brand? Just as importantly, are you actively responding to inbound social media messages?
iQmetrix hosted its first combined training with Microsoft at the Microsoft Store at Westfield Century City Shopping Center in Los Angeles, on Tuesday, Oct. 30.
Dana Mattioli and Miguel Bustillo of the Wall Street Journal wrote an article yesterday on how some retailers are hoping "geo-fencing" -- sending promotions to people's phones as they come within a few hundred yards of their stores --can help win them new and repeat business.
What are common customer frustrations with the in-store experience?