Sales is a numbers game. Do you have your best players on the field?
Statflo, an iQmetrix integrated partner, has been working away on this problem for you and they have found the answer in 3 simple steps.
1. Kill "Head Trash"
Address the doubts in your team's head. Use video and daily reminders to crush those doubts before they come up. The ones that tell them "I can't do it. I'm not cut out for this".
Replace doubts with opportunity. Change the conversation by showing them examples of how customers appreciate their efforts to reach out or to provide a concierge experience.
Stop it before it spreads. Doubts are more contagious than a winter cold. And it kills the mood, any momentum and your team's productivity. Not only will coworkers catch it, but so will customers.
2. Show, don't tell
Use video and daily stand-ups to teach. Training on soft skills like posture, tone, poise, active listening and 40 other points of speech will improve conversion and attachment rates.
Simulate. Train your team to simulate real-world objections to prepare them for a great sales day. The more they practice, the more confident they'll be and customers will detect it.
Use best practices. Statflo has built a library of hundreds of techniques that can be used to train B2B reps, retail reps and management to improve sales. A recent rollout of our training grew a dealer's Black Friday sales 44% YoY. It works.
3. Turn downtime into uptime
Don't be okay with it. Every store has time when customers are not in-store, and we fill it often by cleaning, doing inventory or other non-selling tasks. This is crazy expensive, and kills your team's productivity and momentum.
Fill it with solid outreach. Every day, more than 50 customers could be followed up with proactively, per store. From welcome touchpoints, to thank you's, to tips on how to use a camera on a new phone to proactive appointment booking. There is nearly an uncapped earning opportunity if your team leverages this time.
Use messaging when possible. Statflo has built the industry's only compliant 1:1 outbound messaging tool that can start hundreds of conversations per hour with built-in scripting and best practices. It's a method that's more convenient to customers and makes a follow up phone call less scary for reps (or even unnecessary).
Make 2018 your most productive year.
Mine your base
Consistently hold your staff accountable to contact previous customers and start conversations. Our stats have shown that conversion is higher when (1) it comes from the rep in the store (2) the rep sounds local and (3) an appointment is booked and the customer gets a concierge experience.
Always hit your number
If your team isn't on track to contact everyone you should, Statflo now has a new service to rescue your month. We have dedicated staff located in our Toronto office, in a controlled environment, who can jump in and start conversations that always result in additional sales. Guaranteed.
Reinforce with video
Invest in your people and leverage Statflo's library of content produced by some of the top wireless reps and managers in the country. Stores that have embraced our sales methods have (1) gone from 25 to 87% retention in 12 months and (2) become the top B2B dealers in their area for 10+ years.